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Written communication only gets you so far. Making sales usually depends on getting in front of customers and delivering your message directly. Through powerful visuals, a well-structured flow and careful scripting, Ergo can help you develop presentations that inspire them into action.
There is a tremendous variety of presentation styles and purposes. Ergo works closely with clients to take into account the audience, presenter(s), intended results and other factors in designing the structure, content and visual impact of a presentation.
Some examples of common presentation types include:
- Customer sales presentations
- Media and analyst presentations
- Presentations to investors, directors and other stakeholders
- Self-running demos for exhibits and trade shows
- Webinars and downloadable presentations
Ergo's view is that the presenter should be communicating, not the slides. The slides are visual aids, but don't take the place of a presenter (whether live or recorded) except in specific situations (such as some self-running demos, for example). This means that when Ergo works with a client to develop a presentation, the notes/script are as important a part of the final deliverable as the slides. Some clients may prefer a full script, while others want simple speaking notes that allow for a more flexible and natural presentation. Here is an example of a  fully scripted slide as well as a simpler annotated slide.
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